Synthetica LLC

Synthetica screenshot

Synthetica LLC. is new venture fund that needed to get a site up in a hurry.  The problem: a previous developer had bolted and left them with a mess.

Russ stepped in and argued that the developer was using Flash in the wrong way: forcing it to serve as a text management tool when its real strength was in animation.  The client agreed, and in just three days, Russ had a standards-compliant XHTML and CSS site up and running. 

The new site was leaner in terms of file sizes and the addition of a cascading style sheet made final tweaking a breeze.  Many of the final alterations happened with the client on the phone observing site edits on a browser in close to real time.

XHTML, CSS, Flash (w/Actionscript)